Doing a bit of preliminary research for the three upcoming portal pages for our Network Magazines, I stumbled on a rather obvious fact — obvious if you think about it, that is.

People click many times more often on the graphical links on this site than they do on the text links between sites on our other inventory. Syntagma is the only one of our sites which boasts a full graphical representation of the whole network. On all other sites, we just have a textual “blogroll”.

Even allowing for the higher traffic levels here than on most of our other sites, the advantage of a graphical link is shown to be very strong.

Reproducing the Syntagma sidebar across the network, though, would take up valuable pixels assigned to advertising, which is why we don’t do it.

Warning : Those who continually complain about the array of colours in our sidebar, had better avoid our new portal pages. They will be there in all their glory.

We will, though, round off the corners and, since there will be fewer titles in each mag, they’ll be larger and more interesting.

Oh, and more colourful too.

Mind how you go.