Scoble Leaves a Hole at Microsoft
Yes, he is leaving. No, he isn’t going to Google, as I predicted on Microsoft Weblog a few months ago. He’s actually going to a podcast network as a video vlogger, i.e he’s going to be doing virtually the same job he did at Redmond.
So, we ask the question: who will lose the most: Scoble for downsizing (a lot), or Microsoft for losing its most potent voice?
To most geeks, developers and trade people, he was the voice of Microsoft. To us journalists, online or in MSM, he was the first port of call when a big story broke. We trusted him on Microsoft because his agonizing over what he saw as failures by Redmond (and himself) were always right on the button. We could tell if something was wrong from his attitude.
In that sense, he was bigger than Microsoft. They will miss him, although they may feel a little more comfortable without him. However, in today’s world you need an edge to survive. A blander Microsoft will be even less attractive than a Scobleized one.
I personally wish Robert well. After the recent death of his mother, a change will blow away the cobwebs and open up new frontiers. The American Dream is still there, if you really look for it.